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Anthea Stratigos

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Outsell, Inc.

RTO — Still?

So according to the Verge, Amazon’s CEO told remote workers, “It’s probably not going to work out…it’s past the time to disagree and…

Sep 15, 2023

RTO — Still?

Sep 15, 2023

Published in
Outsell, Inc.

Tea Leaves

We are heading to Outsell’s 31st anniversary next week and last year’s blog reflected the tech cycles we have seen and the economic ones…

6d ago

Tea Leaves

6d ago

Published in
Outsell, Inc.

Sea of Sameness

While Outsell colleague Mike Diaz reviews marketing best practices for the CMOs in our industry promoting content-enabled SaaS and…

Apr 11

Sea of Sameness

Apr 11

Published in
Outsell, Inc.

Outsell Accelerate!

We are excited to share that after 15 years, we are renaming our annual event to Outsell Accelerate! This year we’ll be taking the event to…

Apr 4

Outsell Accelerate!

Apr 4

Published in
Outsell, Inc.

MQLs — So Yesterday

It is the year 2025, nearly 10 years after writing this blog , about why marketers, advertisers, Google, Amazon, and search got it so…

Mar 28

MQLs — So Yesterday

Mar 28

Published in
Outsell, Inc.

Win/Loss

In the downturn of 2008–2009 a client once said: It’s critical to be market leader 1, 2 or 3. It’s a killer to be number 4.

Mar 21

Win/Loss

Mar 21

Published in
Outsell, Inc.

The Fallacy of Peak Data

In his spare time, when he’s not dismantling the federal government with a one-size-fits-all jack-hammer, Elon Musk is pontificating about…

Mar 14

The Fallacy of Peak Data

Mar 14

Published in
Outsell, Inc.

Disruption

Just as I was writing about TMI last week my colleague sends me this link in response. Joining DeleteMe sounds perfect right about now and…

Mar 7

Disruption

Mar 7

Published in
Outsell, Inc.

TMI

There. I said it. There is simply too much information on the open web and increasingly its garbage, dirty bathwater, polluted oceans…

Feb 28

TMI

Feb 28

Published in
Outsell, Inc.

AI Fatigue

As the bro-sphere stood all-knowing at the inauguration, Lauren Sanchez and her outfit notwithstanding, I kept thinking about email threads…

Feb 21

AI Fatigue

Feb 21

Anthea Stratigos

Anthea Stratigos

Anthea Stratigos is a Silicon Valley CEO, wife, mother, public speaker, and writer, among many other passions and pursuits. She is Co-founder & CEO of Outsell.

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