Outsell Signature Event — Deploying Video, Visuals, and the Next UI
Next up on our journey at the Outsell Signature Event, co-produced with JEGI we will hear from Ben Hollom, Managing Director at M2Bespoke and David Bainbridge, Founder & CEO at BoClips. With these case studies, we’ll discuss the next UI — audio, visual, podcast and the use of video and graphic design to create compelling and long last client engagement.
With a mere mention of “video”, most will recall a personal experience enjoyed over Netflix, YouTube or increasingly embedded within posts and links and live-streaming across the social network. Video is a daily (mostly consumer) habit. Now, businesses are also looking to make video a daily habit, adopting practices to build brand equity, to enrich advertising campaigns, to market new products, to engage customers, prospects, employees and shareholders/investors in new immersive ways. The ubiquitous nature of video being used to convey information in all industries makes the use-cases for video quite limitless.
Video content and the metadata associated with it is also being realized as a rich data source. If a picture is worth 1,000 words, how many words is a video worth? New value is manifesting as innovators are starting to invest in unlocking the potential from the content, usage, and consumption of video.
Building tomorrow’s products is about developing fun, interactive and immersive experiences that capture and create value, changing the way people work, learn, interact and make informed decisions at the point of action. In this panel discussion, David and Ben will share prescription on how they captivate users with immersive modern experiences — what they see today, the UI of tomorrow, and how companies can best leverage technology advances for competitive advantage.
We look forward to seeing you October 2–3 at The Watergate Hotel in Washington DC. Register today!